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Below are some essential products we've carefully selected to help you keep
your online marketing programs soaring over your competition. Yes, you can order
any of these marketing tools direct by using your VISA, MasterCard, Discover or
American Express card.
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BOOKS
 We have assembled some of the most valuable books covering marketing on and off the Internet in association with Amazon.com Books. Click on the covers for descriptions, reviews and online ordering information. Click here for
shipping information or customer service.
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World Wide Web Marketing:
Integrating the Internet into Your Marketing Strategy
by Jim Sterne
Paperback
Published by John Wiley & Sons
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Cybermarketing Essentials for Success
By Craig Settles
Paperback
Published by Ziff Davis Pr.
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Guerrilla Marketing Online: The Entrepreneur's Guide to Earning Profits on the Internet
By Jay Conrad Levinson, Charles Rubin
Paperback
Published by Houghton Mifflin Co.
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Netmarketing: How Your Business Can Profit from the Online Revolution
By Bruce Judson, Michael Wolff, Co. Wolff
Paperback
Published by Wolff New Media
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Electronic Marketing
By Margo Komenar
Paperback
Published by John Wiley & Sons
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Marketing on the Internet
By Jill H. Ellsworth Matthew V. Ellsworth
Paperback
Published by John Wiley & Sons
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Internet Business 500:
The Top 500 Essential Web Sites for Business
By Ryan Bernard
Bk & CD-ROM Edition
Paperback
Published by Ventana Communications Group, Inc.
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Online Market Research:
Cost-Effective Searching of the Internet
and Online Databases
By John F. Lescher
Paperback
Published by Addison-Wesley Pub. Co.
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Customer Service on the Internet: Building Relationships, Increasing
Loyalty, and Staying Competitive
By Jim Sterne
Paperback
Published by John Wiley & Sons
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Focus: The Future of Your Company Depends on It
By Al Ries
Hardcover
Published by Harpercollins
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The New Positioning:
The latest on the World's #1 Business Strategy
By Jack Trout
Paperback
Published by McGraw-Hill
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for more
information.
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Hitting the Sweet Spot:
How Consumer Insights Can Inspire Better Marketing
and Advertising
By Lisa Fortini-Campbell
Paperback
Published by Copy Workshop Workbook
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Managing Brand Equity:
Capitalizing on the Value of a Brand Name
By David A. Aaker
Hardcover
Published by Free Pr.
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for more
information.
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How to Market to Women:
Understanding and reaching Today's Most Powerful
Consumer Group
By Carol Nelson, Frances Lear
Paperback
Published by Visible Ink Pr.
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for more
information.
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The Marketer's Guide to Public Relations:
How Today's Companies Are Using
the New Pr to Gain a Competitive Edge
By Thomas L. Harris
Paperback
Published by John Wiley & Sons
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The Guerrilla Marketing Handbook
By Jay Conrad Levinson, Seth Godin
Paperback
Published by Houghton Mifflin Co.
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for more
information.
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Guerrilla Marketing Attack: New Strategies, Tactics, and Weapons for
Winning Big Profits for Your Small Business
By Jay Conrad Levinson
Paperback
Published by Houghton Mifflin Co.
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Guerrilla Marketing: Secrets for Making Big Profits
from Your Small Business
By Jay Conrad Levinson
Paperback
Published by Houghton Mifflin Co.
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for more
information.
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Guerrilla Marketing Excellence:
The 50 Golden Rules for Small-Business Success
By Jay Conrad Levinson
Paperback
Published by Houghton Mifflin Co.
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Guerrilla Marketing for the Home-Based Business
by Jay Conrad Levinson, Seth Godin Productions, Seth Godin
Paperback
Published by Houghton Mifflin Co.
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